Dallas Strategic Social Media Marketing

SEO has now become a tricky subject because so many people mean so many different things by it. A lot of idiots do minor SEO and hype it up when it will not do that much for your business.

I find THE most important aspect of SEO is selecting the RIGHT keywords / phrases to SEO for. Some SEO companies “hit their target” but picked a target that fails in compassion to a high ROI target.

Worse, most SEO companies don’t even know the difference — they don’t have a clue how much they are missing the bulk of the profits because they don’t know how to do the right research to begin with.

That is where our advantage comes in with 18 years as a marketing communications firm and our Yahoo and Google search marketing certifications.

SEO is not something you can just SLAP on and make everything better. It is strategic and it is a moving target. I don’t want to get complicated but 90% of so-called SEO out there is junk.

Add to that the fact that a smart company is not simply after “traffic” but TARGETING QUALIFIED PROSPECTS — another distinction most SEO companies rarely make because SEO requires long-term thinking and the nature of most business today is “wham bam” get your $ and move on.

The big picture is that ALL elements of SEO have to be done and done right.
Over time the bar has been raised and what was enough to get into the GOLDEN ZONE of page rank is no longer exceptional.

Which is to say that more serious companies are now already at that level.
The real truth is that most of these SEO practices will simply “get you up to par” but not give ENOUGH high ranking to really dominate your marketplace.

So the frontier — to get an edge — is today in 3 aspects of SEO, things that are the trimtabs to making financial difference in the real world:
1• using Social Media to drive backlinks
2• using automation to create real and legitimate link popularity
3• using VIDEO as the ultimate SEO weapon

There is no SEO magic bullet and quick fix. There ARE the smartest strategies out there at the present. And knowing them and how to implement them requires a vast set of skills, which now include video, and make any company that possesses them tremendously valuable!

— by Marcus Kaiser • http://PromiseProductionsUSA.com
877-858-0071